Meet the Chamber Team

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Chairman

Kerrie Sheaves

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Deputy Chairman / Member Engagement Strategy

David Ferris

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Secretary

Lielette Calleja

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Treasurer

Farid Zaki

Anna-Ford-photo
Administration Strategy

Anna Ford

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Chamber Systems Strategy

Phil Patelis

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Member Experiences – Marketing and Communications

George Hawwa

Sarah-Eltakchi-photo
Partnerships Strategy

Sarah Eltakchi

Rebecca-Swanson-photo

(+61) 0437 470 252

Education Strategy

Rebecca Swanson

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MyCommunity Strategy

John Drury

Nathan-Williams-photo
Partner Engagement (Project Officer)

Nathan Williams

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YoHu Co-Leader (Project Officer)

David Kashan

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YoHu Co-Leader (Project Officer)

Cameron Cortazzo

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Membership Manager

Richard Holland

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Project Officer

Richard Nassif

Chairman

Kerrie Sheaves

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Kerrie is the Chairman of Sydney Hills Business Chamber and the Managing Director of Foundational Business Pty Ltd.

She has worked with micro and small business owners helping them grow their businesses for over 10 years as a business consultant, through Foundational Business Consulting and the Foundational Business Centre; a small business incubator and support centre supporting north-western Sydney.
Prior to starting her own business, her career in large corporates included senior management roles for PwC Australia, MCI Worldcom, AAPT and Optus.

Kerrie is passionate about business and community connection, she has been actively involved in the Sydney Hills Business Chamber for over 8 years, 3 of those as a support partner, and served on the SHBC Board for the last 2 years as a project officer and Deputy Chair.
She is active in many local networking groups including Business Alliance Australia, Home Based Business Council of Australia and BNI groups, and she serves on the board of local Men’s Health charity Bring A Mate.

Kerrie’s key business driver is to increase the effectiveness of small businesses, reducing the rate of failure by providing practical and achievable help to small business owners, to empower and equip them to succeed.

Kerrie brings to the SHBC Board her experience working with micro and small business owners as well as working in senior roles in larger corporates.

Her skills include Negotiation, Business Planning, Operations Management, Software & Process Documentation, Practical Sales & Marketing Strategy and Risk Management.

Deputy Chairman / Member Engagement Strategy

David Ferris

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David currently serves as Executive Manager – Enterprise Division with Davelcorp Insurance Brokers.

David’s 41 year career has incorporated roles in Risk Management, Property Loss Control and Fire Protection Engineering in both Australia and USA, Direct General Insurance and General Reinsurance Management roles, Underwriting Agency Management, and Broking Management positions within the ’Non-life’ Corporate General Insurance Market.

David has been an active member of the Chamber for 14 years including the immediate past 3 years as a Chamber Board Member – MyBoard Portfolio.

His business philosophy, as plied across his Corporate and National target client-base, (including the affinity sectors of Church, Faith-based business and Not for Profit industries) has always been in striving to ‘add value through collaborative education’ and in recognising the worth of every person as an individual with story and a mission.

As a Christian, David values ‘integrity’ as a specific character trait that will continue to provide significant worth as part of his future Board contributions in his representation of the membership.

David has a passion to ensure that the Chamber Member Engagement remains a key member value for all active participants, and that it continues as a fundamental valued differentiator from other Business Chambers.

Secretary

Lielette Calleja

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Lielette is the owner of All That Counts.

All That Counts see ourselves as an extension of your business. That’s the simplest explanation of the way we work. Our background in bookkeeping, accounting, systems, payroll and operations means we’ve experienced many of the problems you’re facing. We’ve either experienced them in our own business or we’ve addressed similar challenges with our clients. On the odd occasion we are not familiar with your industry or the way you do things, we make it our business to know your business.

We’ll learn about your business and your industry. We’ll ask you all the necessary questions that help us get an understanding of your business. No matter how small or big you are we will listen. The knowledge we gain will help us identify ways to help improve your processes. Our objective remains to simplify your business life.

In some cases, we may also recommend a piece of software that will best support your business processes.

At All That Counts, we’re all about systems, checklists and processes, it’s something we take a lot of pride in as it means when you come on board as a client, we have you covered 365 days of the year. We spend a lot of time reviewing how we work to make sure we are always being efficient and effective.

Treasurer

Farid Zaki

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Farid is the Founding and Managing Director of ATP Accounting & Taxation Professionals, a team of proactive Accountants and Tax Agents that have been serving business owners, high wealth individuals and the community since 1997 by providing outstanding accounting, taxation and business advisory services, helping them to grow their business, achieve greater profits, enjoy greater wealth, while maintaining steady cash flow and protecting their hard-earned assets.

Farid is passionate about business networking, connecting with and sharing his business and financial expertise with other entrepreneurs and members of the Sydney Hills Business Chamber through various radio, newspaper, expert panel presentations as well as social-media marketing mediums like LinkedIn, Facebook and Twitter.

Farid joined the Sydney Hills Business Chamber in January 2017 immediately after relocating his business to the Hills at the end of October 2016 and has been a very active contributor. Farid joined the SHBC Board in Dec 2017 so that he can serve Sydney Hills Business Chamber members and continue the excellent work that the Chamber has been doing for businesses and the community in the local area.

Administration Strategy

Anna Ford

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Anna is a Senior Associate at Coleman Greig Lawyers, and she specialises in providing plain English and commercial focussed employment law and workplace relations advice, to the business community.

Anna has a particular passion for the Sydney Hills District, not only does she live locally with her husband and young children, her office is located in the Norwest Business Park.

Anna has a flair for networking and sees the Sydney Hills Business Chamber as the premier platform for building and fostering relationships of trust and confidence in the area, being two key characteristics of any strong business relationship.

Anna joined the Chamber and the Board not only to expand her own network in the area, but also to work with other exceptional professionals, to support the growth and development of connections, as well as an increase in the learning and development opportunities available, for the benefit of all businesses that operate in the area.

Anna’s position on the Board sees her responsible for the Administration Portfolio, and in that capacity she is able to utilise her exceptional time management and organisation skills, as well as her ability to effectively communicate in all formats, to ensure the portfolio is successfully managed.

Chamber Systems Strategy

Phil Patelis

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Phil is the founder of Aibl and provides advisory services as an independent Chief Technology Officer (CTO) to Australian organisations & Boards.

In 2005, Phil co-founded and was the Managing Director of XCentral, one of Australia’s most recognised IT Services companies. This company won 3 x Microsoft Partner of the Year awards amongst other international recognitions. After 15-years, XCentral was sold in February of 2020.
 
Phil’s view is that effective Digital Transformation must harnesses the full power of technology to deliver substantive, strategic change in both organisational models and service offerings. In today’s world, technology must be seamlessly integrated into every aspect of the organisation to ensure a sustainable future.
 
We all know technology can be a noisy, confusing space. As an executive leader and advisor with a proven track record at the cutting edge of the field, he brings clear vision to complexity and ambiguity. He helps organisations to build a technology-enabled future, pioneering not only Digital Innovation but new ways of thinking.
 
Phil’s mantra has always been that “Limitations inspire Innovation.”

As a new member of the Chamber Board in 2021, Phil’s vision is to develop out the digital capabilities of the chamber.

Member Experiences – Marketing and Communications

George Hawwa

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As Growth Director and Founder of leading and award-winning social media agency, Attention Experts, George is in charge of the overall strategy, content, and advertising for client accounts while ensuring that all Attention Expert’s clients are obtaining a suitable return on their marketing investment. This is done for clients across 20 industries. George also oversees the current research division of Attention Experts which identifies and collects data on the latest digital marketing trends and strategies.

George won the ‘Outstanding Young Entrepreneur’ award at the NSW Regional Business Chamber Awards in 2018. George started Attention Experts, after successfully starting, building and selling two multi-million-dollar businesses utilising social media. He was approached by organisations, for his competence after both businesses were sold, and hence decided to embark on establishing his own social media agency. George has a Bachelor in Mathematics and Finance from the University of Technology, Sydney and a Bachelor of Arts – majoring in Asian Business Studies and Politics from Griffith University. He is a sought after keynote speaker and presenter for industry groups and in-house training on the subject of social media. George also lectures on behalf of the Centre for Continuing Education on social media strategy at Sydney University.

Partnerships Strategy

Sarah Eltakchi

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Sarah Eltakchi is a Partner in Business Advisory at Findex. Sarah has been supporting business owners to achieve their goals for over 15 years. Her approach is all about providing clients with a plan for the future and helping them navigate their way to identify and reach their goals.

Working alongside her clients throughout every stage of the journey, implementing financial and operational strategies, accounting and tax compliance, guiding, mentoring and providing direction at each stage of the business’ life – from start up, through the growth phase, and eventually to succession.

Sarah and the Findex team have a long-standing relationship with the Chamber and she is passionate about working with the team to see the Chamber reach new heights.

Education Strategy

Rebecca Swanson

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Rebecca is a dedicated professional in the fields of emotional wellbeing, human potential, and personal mastery.
 
Formerly a corporate executive who personally experienced a physical and mental breakdown from adrenal exhaustion, this being her awakening.   Rebecca decided to utilise her degree in Psychology, qualifications in NLP, alternative therapies and ancient wisdom studies to venture into more purposeful work and started her training and coaching business in 2017.
 
Now as an international speaker, who has appeared in the International Business Times, NBC and Fox among others, Rebecca understands how a powerful and successful life comes from understanding and connecting with oneself first.
 
Through her workshops and private sessions Rebecca combines neuroscience and ancient wisdom with lessons from her personal journey to inspire, educate and motivate her clients in their own personal mastery journey.  So they, too, can find emotional resilience, mental clarity and live an authentically powerful life, a critical factor to life and business success.
 
Rebecca is committed to ensuring that all business owners achieve clarity and emotional wellbeing through balance of their inner and outer lives.
 
Rebecca brings to the SHBC Board her extensive business strategy experience from a 25+ year corporate career, as well as her insights into our human psyche, mindset, personal and professional development training.

P:(+61) 0437 470 252

MyCommunity Strategy

John Drury

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John loves to work with busy business owners or managers with teams. Working with him enables you to ‘Buy Back A Day” each week into your life. Make sure that you have ‘Take Home not just Turnover’ and that you ‘Build Your Dream Team’.
John’s mentoring process provides a framework for all that to happen for you and then for your team.

He mentors clients in Sydney CBD, Parramatta and Western Sydney and Sydney Hills District. And also works with selected clients in Melbourne, and Regional areas such as Dubbo.

John believes business success and a healthy lifestyle can go hand in hand IF you are willing to take responsibility and make some changes.

He also has an effective process to assist a business develop a healthy business culture. The process guarantees high buy-in and accountability from the entire team to the new culture.

John works with high achievers, entrepreneurs and business owners who know there is more. Once you have achieved good levels of success the way forward is not just about working harder, or even smarter. The answer to moving forwards inevitably involves a period of self-discovery.
John leads you through a process of learning more about yourself and how you can move beyond your current limits. What’s more, he will enable you to do this with a ‘whole of life’ approach that will increase your capacity to go for your dreams and at the same time build a great lifestyle for your family.

Partner Engagement (Project Officer)

Nathan Williams

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Nathan is Founder of Customer Return, a sales consulting company helping businesses including Westpac, Coleman Greig and NAB attract more of their ideal clients.

Holding a Master of Management from MGSM, founding three businesses over the last 25 years and having consulted to the Chamber to help attract new members, Nathan loves helping businesses best communicate their value so they attract more of the ideal clients they deserve.

As an Education Partner and Partnership Project officer of the Chamber with significant experience in sales, marketing and referral partnerships, Nathan looks forward to helping members, sponsors and partners to connect and grow their business for mutual benefit.

YoHu Co-Leader (Project Officer)

David Kashan

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David is the Principal Financial Advisor and Director of Wealth of Advice.  He goes above and beyond to give authentic, genuine, client-focused and unbiased advice to his clients, with the intention of serving their financial dreams to the best of his ability. From humble beginnings to now managing a successful business, David continues to grow Wealth of Advice from strength to strength. 

David has been an active Chamber member for 2 years, is an engaged MyBoard Member and co-leads Young & Hungry, an initiative by the Chamber aimed to propel young professionals in their career, whatever it may be, through involvement and engagement with the Chamber.

David is driven and passionate about actively contributing to his role on the Board, in particular to the Young & Hungry program, so that both established and developing businesses continue to thrive in their Membership with the SHBC.

David Co-leads the Chambers YoHu Program aimed at 17-35year old’s studying, working and leading businesses in our business community.

YoHu Co-Leader (Project Officer)

Cameron Cortazzo

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Cameron is the CEO and Founder of The Plug Coaching which aims to be there for you when you need it and help steer you in the right direction moving forward.

Cameron started The Plug because he saw a giant gap for young adults between school and uni with important life and business skills and decided to do something about it. He then started creating courses, content and programs to help young adults gain the skills and mentoring they need to get the best out of their lives. From that, he created The Plug: Coaching.

Cameron Co-leads the Chambers YoHu Program aimed at 17-35year old’s studying, working and leading businesses in our business community.

Membership Manager

Richard Holland

Richard has been the Chambers Membership Manager since 2012.

Before joining the chamber team, he spent over a decade in banking, almost two in the printing business, and a year or so getting to know the world of social media and web development, assisting business owners with challenges, and identifying opportunities for collaboration between businesses.

Richard works closely with our members and the wider business community to attract and retain members that add value to the chamber, and to each other’s businesses.

Richard works with the Chamber board to execute key strategies for growing the Chamber in the Hills Area, as well as representing the wider business community in his role on the Chamber Alliance of Western Sydney.

Richard has established a hundreds of business relationships and made some great friends along the way. And his work to facilitate meetings between members has blossomed into long term collaborations and strategic partnerships, with mutual benefits for the businesses involved.

If you would like to learn more about Chamber membership Richard would be delighted to speak with you. He is truly passionate about the Sydney Hills Business Chamber.

It is an outstanding organisation with a genuine focus on guiding members towards long term business relationships and strategic collaborations – and you will not find a more welcoming group of individuals!

If you are a businessperson in the Hills District feel free to connect with me via LinkedIn or call me and introduce yourself.

Project Officer

Richard Nassif

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Richard has over 30 years’ experience working as an Owner, Senior Manager, and Business Development Manager for established organisations. He is a highly relational person who enjoys helping organisations achieve outstanding outcomes.

As a Print Specialist and Owner of RN Printing, he has delivered incredible solutions for many diverse industries with the aim of making marketing teams look fabulous while saving them time and money.

Having a passion for growth is the underlining motivator for him reaching greater heights. He has won serveral recognised awards. Growth of Sales, Business Excellence, and Most Valued Team Player for his business network.

Richard’s philosophy in business is ‘keeping the main thing the main thing’ and to not get confused with being efficient over effective especially in light of what really matters most!

Richard has been an active member of the Hills Chamber since 2012 and a Leader in the MyBoard program during most of that time.

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